Kim Yaged, Copywriter
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Rockin' Protein & All-Pro NFL Wide Receiver A.J. Green

​​Rockin’ Protein, a high-quality, natural protein beverage, partnered with All-Pro NFL wide receiver A.J. Green to promote the company’s signature drinks. I was tasked with creating an inspirational six-part series to highlight the effectiveness of Rockin’ Protein by showcasing A.J.’s extraordinary work ethic and ability. ​I came up with the concept, developed the story, and wrote the scripts for the series, which collectively has over a million views. Episode 4 was the brand's most viewed video ever.
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